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MS
Ms. S. Shalini
Updated
January 14, 2020
504
0
0
0
1
0
Marketers have used the concept of expansion advertising to increase the sales of a mature product in developed markets. The concept has not been studied in terms of applicability in...
DD
Dr. Deepali Bhatnagar
Updated
January 14, 2020
543
0
0
0
1
0
Performance of employees is an important indicator of success of any organization. In this regard the performance management practice of human resource becomes quite crucial for any organization. Similar to...
MA
Ms. Amena Khatoon
Updated
January 14, 2020
521
0
0
0
1
0
The purpose of this paper is to examine the impact of marketing strategies on rural India and shift of multinational corporations’ concentration towards the Indian rural market. But often, rural...
MK
Mr. Katta Ashok Kumar
Updated
January 14, 2020
525
0
0
0
1
0
Journals
Publication Year
The purpose of this empirical study is to examine not only informativeness, joyfulness, and trust as the key factors of the effects of Internet shopping mall's initial web page image...
MN
Mr. N. Santosh Ranganath
Updated
January 14, 2020
564
0
0
0
1
0
The Indian electronic-retail scene has witnessed too many players in too short a time, crowding several categories without looking at their core competencies or having a well thought out...
DS
Dr. S. Chand Basha
Updated
January 14, 2020
477
0
0
0
1
0
With the opening up of the insurance sector, a number of players such as Bajaj life, Birla Sunlife, ICICI Prudential, HDFC Standard life, ING Vysya life, MetLife India, SBI...
G
Guest
Updated
January 14, 2020
549
0
0
0
1
0
Journals
Publication Year
Consistent, comparable and understandable financial information is the lifeblood of commerce and making investment. The idea of global harmonization of accounting standards stems from lack of comparability of financial...
G
Guest
Updated
January 14, 2020
557
0
0
0
1
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Journals
Publication Year
The research aims towards finding the factors that assist the faculty to leave or change their existing job. Employee attrition is a crucial issue which needs to be looked...
DK
Dr. K. Ponnari Lakshmi
Updated
May 30, 2020
568
0
0
0
1
0
Journals
Article Number
ERE.2013/3Rd.Qr-14/148.155/32
Publication Year
Author Name
Kamala Das, a major Indian poet in English, grabbed the international attention by her spontaneous, straightforward, and uninhibited articulations of feminine sensibilities, with ferocity unknown to the Indian readers...
MA
Ms. Apeksha
Updated
May 30, 2020
612
0
0
0
1
0
Journals
Article Number
ERE.2013/3Rd.Qr-13/137.147/31
Publication Year
Author Name
Correspondence has to be established to trace the roots of philology and associate it with anthropology to assess relationship between language family and ethnic groups. Language can be coded...
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