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SOFT SKILLS AND PERSONALITY DEVELOPMENT (Pages 108-117) by Dr. R. Manjula in THE INTERNATIONAL RESEARCH SPECIALIST / ISSN: 2350-1499 (Online); 2350-0751 (Print)

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Up to now professional qualification was enough for high profile jobs. Globalization has increased the pressure on companies, regarding the issues like Communication, interpersonal behavior, presentation, critical thinking, analytical skills, handling criticism, cultural awareness, conflict management and negotiation skills which were hitherto considered not very important, have now become essential for companies. With the changing times employers too want to hire, retain and promote persons who are dependable, resourceful, ethical, self directed, self motivated, having effective communication, willing to work in tune with multinational companies. In addition to degree one also needs to have an extraordinary personality and the right attitude. Soft skills fulfill an important role in shaping an individual’s personality. It is of high importance for every student to acquire adequate skills beyond academic or technical knowledge. Keywords: interpersonal behavior, critical thinking, analytical skills, cultural awareness, conflict management, extraordinary personality etc.

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