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TRADEMARK IN CYBERSPACE (Pages 215-220) by Ms. Priyanka Singh in THE INTERNATIONAL MANAGER / ISSN: 2348-9413 (Online); 2348-9405 (Print)

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The evolution of trademark is an historical event for the traders all around the world. With so much of modern technology the world for commerce has expanded its horizon to another level, but with so much of power comes few liabilities which need to be given at most importance. The misuse of trademark or alleged use of trademark is one of them. Internet and trademark together has made things even more complicated. Therefore, it is very important to maintain the distinctiveness of a trademark as it plays a vital role in the perception of the consumer along with that laws also need to be changed accordingly. Keywords: Evolution of Trademark, Trademark and cyberspace, Trademark infringement, Distinctiveness of Trademark, Trademark dilution, Trademark in virtual world.

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